As well as printed material I thought it would be necessary to create a webpage for the campaign which would give details about it.
I wanted the webpage to not be too dis-similar to the original Heinz page and so looked at what elements I could use or keep similar. I decided on keeping the menu along the top with drop down menus.
I've experimented with different colour backgrounds and type sizes and images for the webpage. I have decided on a white background as I think the colour menu are enough colour and I don't want to make it look too busy and too childish.