Ideas etc

We needed to make a quick start on this brief. We made some fast decisions to move us forward, deciding on the content, the name etc how many pages.

We've decided on a 80 page document and for the publication to be quarterly, this particular issue is focused on Illusion. The title of the publication is Hoaxx, the double xx at the end is to represent the trick the double cross and Hoax is wjhat we interprutted magic as.